If our evolution on beauty standards has been the spark, the disruption linked to recent years due to the pandemic of COVID-19 was the catalyst that contributed to the emergence of this exciting new approach to makeup.
The global crisis has completely changed our mores and by extension upset fashion trends through makeup. L’year 2022 therefore promises to be rich in creativity and glamour!
You only have to go back to the late 90s and early 2000s, to find this blue eye makeup trend, which was ubiquitous at the time. Often inspired by actress Christina Ricci in Buffalo 66.
Makeup: blue, color of the year 2022?
Although at the time, the craze did not last, this time, blue is back in the top make-up trends, whether on the stars or on social networks. Blue eyeshadow sales started to explode this summer. We could also see during the Fashion Week SS22 that the trend was destined to last and assert itself this year. Designers Prabal Gurung and Jason Wu have also declared that blue is THE color of the moment.
So it’s confirmed, maximalist makeup is the new normal! So why not start with blue? This shade is known to suit all skin tones and iris colors. Here’s how to adopt it.
Makeup trend 2022: how to adopt this color?
Blue eyeshadow is everywhere. Especially on the lids of our favorite stars. You can see it on this shot of J Lo posted on the account of Mary Philips, who seems to have fallen in love with this color. The adoption of the blue smokey eye affirms a sensual gaze that the singer masters to perfection.
Nicola Coughlan also showcased this new trend by wearing a striking cobalt blue at the BAFTA TV Awards. The makeup artist behind the look: Neil Young, had also confessed to Vogue his love for the shade, according to him “It’s the perfect antidote to black and yet it still defines the eye, brings out every eye color and works on every skin tone” He also added “You can wear it graphic and bold, or in place of a traditional black eyeliner. »
Recently, make-up artist Muriëlle van Schaik, shared how she transformed her look from a bluish shade in a TikTok video.
She starts from a classic black base from the Morphe X Ashley Strong Artistry Palette on the corner of her lid creating a sort of smokey look before applying the shimmering dark blue shade to the top, center of her lid and under her lid. eye.